Thomas Thatcher was in sniper school in the Marine Corps when he did his first CrossFit workout. He realized it was not only a great...
It was under the hot sun in Lubbock, Texas, where Jeremy Thiel and Carey Kepler first learned the meaning of ‘family business.’ Since 1970, Thiel...
The Idea: Move our current CrossFit business from a 6,000-square-foot space that we rent to a brand new 10,000 to 12,000-square-foot facility that we own....
Jumping through fire, climbing under barb wires, crawling through mud and scaling walls are just a few of the things you may be expected to...
In order to have a nutrition conversation with members, you have to disseminate the right information. ““From a Coach’s perspective, it’s really important to understand...
Have you ever tried to diet by yourself or with a partner? Notice the difference? When you have someone else “in the trenches” with you, it...
As a professional in the fitness industry — a Box owner, Coach or other service provider — you know that business happens at the speed...