Episode 63: Coaching 55 and Up at CrossFit City Line

Marianne Cameron had to figure out something to do in retirement.

So, she decided to coach CrossFit to other people her age.

Editor Heather Hartmann sat down with Cameron and Mat Frankel, the owner of CrossFit City Line in Watertown, Massachusetts, to chat with them about the program Vitality. For those who are 55 years and older, they can join the class coached by Cameron and be with people in their same life stage.

In this episode, you’ll hear Cameron and Frankel share about how the program was created, why it’s been successful and what you need to know to start your own class for those 55 and up:

Show Notes

  • What Cameron’s biggest question before starting CrossFit was (hint, it had to do with her age)…
  • The CrossFit legend Frankel learned under and the top takeaway he has from that time.
  • What is Vitality at CrossFit City Line?
  • Why it’s been successful under Cameron’s watchful eye.
  • What is unique about CrossFit City Line’s Vitality program.
  • The biggest challenges in building a program like this one.
  • Why challenging people in scaling has been the hardest part for Cameron.
  • How Cameron and Frankel come up withthe programming and what the system looks like.
  • Where to start in creating a program like Vitality.
  • How to get the older population into your gym.
  • Planting the seed around town.
  • What are the benefits of this program personally?
  • Benefits business-wise?
  • Assess the area to know if it will work or not.

This episode is sponsored by Kettlebell Kitchen, a goal-based meal delivery service that believes in fueling the body with high quality, nutrient-dense foods to help you perform your best. Visit kettlebellkitchen.com and use the code “BOXTALK” to get $25 off your first two orders of $50 or more.

Heather Hartmann
Heather is the editor for Box Pro Magazine. Contact her at heather@peakemedia.com.