Marketing & Sales
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Six Steps to Writing a Blog
Content, content, content. If you’ve talked to anyone lately about growing your brand or conquering digital marketing, you’ll hear that word repeated. Having consistent content...
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Tell Your Brand’s Story
Differentiate or die. It might be a harsh truth, but it’s one Stuart Brauer of Urban MVMNT shared after learning it from Jim Crowell, the...
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A Google Virtual Tour is Worth a Thousand Words
The Internet has completely changed the way people make decisions to buy. Continually adding new features to enhance the online viewer’s experience on your website...
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A Very Merry CrossFit Christmas
The Christmas season is upon us which means carolers, food and more time spent with family. For many Boxes, family is built from the community...
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How to Handle Reviews
A majority of people will look up reviews on movies, restaurants and attractions before they spend their money there. They want to hear from real...
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Community Outreach
Generating ideas for events that cater to your CrossFit community can seem like a breeze. Get everyone together, have some food and a couple drinks,...
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What Makes Your Box Unique?
CrossFit Boxes are everywhere; this is something evident to every Affiliate. That’s why differentiating your business through its unique selling proposition, or USP, is extremely...
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Marketing on a Shoestring Budget
It’s hard to be satisfied with the revenue you bring in, big or small, because there are always more goals you want to reach or...
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The Rise of Video Marketing
Real-time content drives a lot of conversation on social media. Video marketing and livestreaming can take your in-house marketing to a completely new level. In...
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Why Your Business’ Name Matters
How do people see you? It’s a question every business owner should ask when defining his or her brand. What images are you putting out?...
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Lights, Camera, Action: What You Need to Know About Video
A picture is worth a thousand words, but video can be priceless. When you visit CrossFit RedZone’s website, the main page hosts a video. “We wanted...
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Create Content with Instagram Stories
Sixty percent of people say they discover new products on Instagram. On top of that, 75 percent of Instagrammers take action after being inspired by...
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Viking Yoga for the Community
When Courtney Shoemaker was approached to teach yoga in a taproom, she was told they didn’t want any “babbling brook bullshit” during the class. “Which...
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How to Instagram for the CrossFit Affiliate
Like your mother used to hang photos and artwork on your fridge growing up, CrossFit Fringe uses Instagram as their giant refrigerator. “Instagram in particular...
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Commitment Starts with Trust
Building trust within your community is important when it comes to creating a successful business. It is easy to set up booths at local 5Ks...
