All posts by Wendy Shafranski

Wendy Shafranski is an entrepreneur, marketing expert, owner of Vero Strength + Conditioning, and co-founder of Structure Training Systems. Wendy had great success rebranding Vero Strength + Conditioning after implementing new programming to accommodate a diverse membership and attract new clients. She saw there was a need for better, tailored programming and started Structure Training Systems to supports gym owners with programming so they could better retain customers. She can be reached at