Slater Coe, Author at Box Pro Magazine

Slater Coe has been involved in CrossFit since 2008, and has watched as his own perspective on coaching has evolved due to a myriad of influences. He tries to make human movement understandable for all levels of athletes and believes mentality can have a great effect on performance. Coe is the head Coach at and a co-owner of Derby City CrossFit in Louisville, Kentucky.

How to Choose a Merchant Processor
By Slater Coe on January 3, 2017
This is not a sexy article, but reading it could have a noticeable impact on your bottom line in 2017. Changing your credit card/merchant processor...
One-on-One with Four Types of Athletes
By Slater Coe on November 1, 2016
At Derby City, we train different subsets of athletes in one-on-one training, and today I’ll tell you some general details of how we train four...
Heart Rate Monitor Systems: Your New Best Friend
By Slater Coe on July 12, 2016
Technology is quickly becoming a novel differentiator for group fitness businesses, and heart rate monitors are generating buzz as one of the new “must have”...
Content and Community
By Slater Coe on June 14, 2016
The fitness business is dramatically different these days, and the operation of a CrossFit gym has changed greatly in a short period of time. When...
Derby City CrossFit on the Move
By Slater Coe on May 10, 2016
Recently, Slater Coe’s Box, Derby City CrossFit, moved locations in the city of Louisville, Kentucky. Coe shares lessons he learned from the move: A Clear...
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Dear Female Athletes, Love Yourselves
By Slater Coe on February 2, 2016
A myriad of female athletes and Coaches across various strength and conditioning pedigrees have applauded CrossFit for emphasizing strength as a virtue and de-emphasizing the...
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How to Write Worthwhile Goals for 2016
By Slater Coe on December 29, 2015
I don’t make New Year’s resolutions, and frankly, I shake my head at people I see posting ridiculous resolutions on Facebook. We both know you’re...
Pushing Too Far: The Problem of the Stubborn Member
By Slater Coe on November 17, 2015
It’s easy to cheer for the members who are all high fives, glowing smiles and gushing social media posts. But, what about those hard-headed members...