All posts by Kaitlyn Clay
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Using Brand Advocates as a Marketing Tool
With the rise of using social media as a marketing tool, businesses of every size are using the power of other users’ presences to advocate...
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4 Perks to Attract Employees
Gone are the days of employers looking solely at salary when choosing a job. People now are looking for perks, benefits and a multitude of...
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4 Things to Consider Before Signing a Lease
Shopping around for a new location for your gym can be a tough feat. But once you have determined your ideal neighborhood for your Box,...
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Bettering the CrossFit Community Together
It’s common to see members of Boxes come together for cookouts, birthday parties or other special occasions, but what is a little less common is...
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Add On: The Benefits of Varied Programming
CrossFit is about constantly varied training, but having different classes with slightly different programming could be the icing on top of the cake when someone chooses...
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The Beauty is in the Details at CrossFit Fresno
“You tell them I told you to do the application,” said Greg Glassman to Rosanna Pagsanjan at a CrossFit 101 seminar years ago. Glassman had...
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Supporting Your Elite Athletes
Last year, Anthony Ray attended his first community event with Glass City CrossFit. He had been an athlete at the Box for a short amount...
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Taking Time Off the Right Way
We are finally in the full swing of summer — barbecues, pool days and, most importantly, vacation time. However, as a business owner it can be...
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Creating a Mentorship Program
It’s safe to say we all have mentors who have taught us much more on a subject or a movement or running a business than...
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Are You Checking References?
When you are looking to fill an open position at your Box, do you always check the references of candidates you’re seriously considering? With how stressed...
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Parent and Kid Class Finds Success at Ft Wright CrossFit
A little over three years ago at Ft Wright CrossFit, in Fort Wright, Kentucky, Coach Stephanie Meyer walked into the gym’s childcare area after a...
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How to Get the Most From Your Pro Shop
No matter the size of your Box’s pro shop, retail can be a great way to offer additional resources to your athletes, while also bringing...
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5 Ways to Use Instagram Story Highlights
It’s important as a business to stay up-to-date on social media trends. The various platforms are a great way to drive traffic to your gym...
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15 Low-Cost Ways to Reward Your Staff
Recognized employees are happy employees. While many of your staff members may not take as much work home with them as you do, they still...
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5 Tools to Enhance Your Marketing Campaigns
Visual content has become a powerful tool for brands in running successful digital marketing campaigns. Pictures can capture attention on social media platforms in a...
The Digital Issue
