All posts by Heather Hartmann
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CrossFit Reach
CrossFit Reach located in Acton, Massachusetts, opened in 2011. Owner Robby Blanchard opens up the doors to his Box below, sharing its stats: 300 members...
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Episode 57: A Family Affair at CrossFit Hard Knox
Family can have a powerful impact. For Katie Cain, family is what got her started on CrossFit. Her sister convinced her to join a gym...
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Pat Sherwood on Training 60-Plus Athletes
During the CrossFit MDL1 in March, Pat Sherwood talked about training 60-year-olds and up to the Derelict Doctor’s Club. He has been experimenting with this...
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Episode 56: How Golfing Led to Owning Deep Well Athletics
We all have something that led us to CrossFit. For Justin Fisher, it was golf. But he never expected to become the owner of Deep...
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The Derelict Doctors Club at CrossFit, Inc.
Once you gain your MDL1, you just might find yourself in the Derelict Doctors Club (DDC). In March 2019, CrossFit, Inc. hosted yet another weekend...
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Episode 55: The Evolution of Business at CrossFit St. Louis
It’s amazing how often boredom or the desire for a new training regimen led people to CrossFit. JoAnna Dettmann was no different. She was training...
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A Weekend at CrossFit HQ
Nestled in the small mountain town above the coastal city of Santa Cruz, California, sits CrossFit HQ. It’s a sprawling operation, with office space and...
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CrossFit Belmont
Marc and Linda Cox opened CrossFit Belmont in 2013. Located in Belmont, North Carolina, the gym boasts the below numbers: 190 members 8,000 square feet Average...
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Greg Glassman on CrossFit’s New Direction
Reactions to the new CrossFit.com website were mixed when the world woke up to it on January 1, 2019. But, what’s crystal clear is the...
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Why Kettlebell Kitchen is a Real Hit at CrossFit Union Square
Kettlebell Kitchen is a goal-based meal delivery service that believes in fueling the body with high quality, nutrient-dense foods to help you perform your best....
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Episode 54: The Key to Multiple Locations with CrossFit Outbreak
Five and counting. That’s how many locations CrossFit Outbreak in New York has. Co-owner Adam Sturm, however, is very open that it hasn’t been sunshine...
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3 Tips for Paying Staff
Why is offering clear and competitive opportunities for your staff a benefit to your business? Jeff Crawford, the owner of Maverick CrossFit in West Melbourne, Florida,...
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Episode 53: How to Crush the Open with Diablo CrossFit
At Diablo CrossFit, there is a heritage of sport. Owner Craig Howard has been around for over 10 years, and his is an OG in...
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CrossFit KLEW
CrossFit KLEW opened in 2013. Owner Kathryn Lewis has been growing the business since, mastering branding and apparel along the way. Currently, the gym sits...
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When Your Spouse is Your Business Partner
The best foundations are built on trust. This includes business partnerships with your spouse. Jenna Tieman, the co-owner of Hoosier Athletic Club in Bloomington, Indiana, said...
