All posts by Heather Hartmann
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Episode 77: Talking Software and Tech Tips with PushPress
Once upon a time, CrossFit gyms existed without management software. However, that is rarely the case anymore. You’ll often find gyms toting a software that...
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9 Lessons Learned from 2019 Gym Profiles
During 2019, Box Pro highlighted one gym every month. In each profile, the owners have answered the question, “What is one lesson you have learned...
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CrossFit Humanity on Nonprofit Partnerships
When looking to build local partnerships, CrossFit Humanity starts with its mission. That’s how the gym came to partner with Veterans Village of San Diego...
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Episode 76: Why Members are Still Going to CrossFit Hale
Jay Williams is still excited about his gym. It’s not always the case these days when talking to an Affiliate owner. Business is challenging and...
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The Key to Marketing in 2020
For a lot of gyms, they will see a surge of members in the first couple months of 2020. However, for Geo Rockwell, the owner...
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How to Bring the Holidays into Your Box: New Year’s
A new year is right around the corner. At many gyms, it’s a tradition to hold a New Year’s Eve — or even a New...
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Episode 75: Personal Growth and Business at B3 Gym
You tell your members all the time to grow, so why shouldn’t you? And not just in business. But, your personal growth matters as Chris...
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How to Bring the Holidays into Your Box: Christmas
Merry Christmas and Happy Holidays! All around the nation, Boxes are hosting holiday parties, Christmas WODs and charity events this time of year. We’ve compiled...
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CrossFit Frankfort
CrossFit Frankfort in Frankfort, Kentucky, opened in June 2013. Co-owner Billie Jo Gannone shares about the business that she started with her husband Jason below....
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A Sales and Marketing LASSO
Overwhelming. That might be the best word to describe the current state of the gym industry. And that’s not just for the member, but also...
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Episode 74: Managing Two Gyms at CrossFit Tigard PAW
PJ Menagh didn’t go into business expecting to buy a second location. But, with CrossFit Tigard PAW flourishing, when he heard about CrossFIt Happy Valley...
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How Small Gyms Benefit From PushPress Free
The biggest issue Dan Uyemura sees with gyms right now is needing help to get on their feet. “On one hand, this means helping them...
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How to Bring the Holidays into Your Box: Thanksgiving
Happy Thanksgiving! Thanksgiving is a day to enjoy friends and family, and be grateful for all the blessings in your life. Plus, it’s a time...
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Episode 73: Making Nutrition the Foundation at HSN
Nutrition is the foundation. The picture that shows that the clearest is in Greg Glassman’s article, “What is Fitness?” He shares about the development of...
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Recapping the 2020 Open
This might be the only year you’ll ever see two Opens. With the new CrossFit Games season taking effect this fall, the 2020 Open was...
