Q&A: Creating a Nutrition Challenge

nutrition challenge

Fourteen nutrition challenges later, CrossFit Charlottesville’s Scott Linton, the general manager, has plenty of advice to share on how to run a successful challenge.

BP: What ideas are your nutrition challenges structured around?

SL: We think that defining the quality and the quantity aspects of the challenge has made it a little bit more of a learning experience for people and allows them to get a clear picture of what they’re putting into their bodies each day and how they can make adjustments based on their activity level and sort of their general body composition when they start out.

BP: Describe the nutrition challenge as it is today.

SL: We always start the challenge with a kick-off meeting. A big thing that we cover in the kick-off is setting a goal. The first phase, which is kind of the first week, is actually just focused on the quality. The first week is just, “Eat Paleo.” For the second phase, which is four weeks long, we require people to track everything day to day. The third phase is the last three to four weeks of the challenge, and basically the biggest change there is tracking and sending logs is an option.

BP: What makes a nutrition challenge successful?

SL: We try to foster communication not only between the participants and myself, but communication among the actual participants. So we’ve set up a Facebook group, a closed group where people can post resources or tips and things that they’ve found to make their life easier, recipes, things like that. That’s been very helpful. The goal of the challenge is to equip people with the knowledge and tools they need to succeed in the long run.

BP: What other pieces of advice can you give for running a nutrition challenge?

SL: Like CrossFit where we want measurable progress, we take measurements at the start of the challenge. The thing that we also started doing is just sort of partnering with people to offer a service you can’t offer. We don’t sell supplements in our gym, but we do have a good relationship with a company, [Complete Nutrition], in town.

Listening to your members’ feedback through the challenge is important, too.

BP: What is one thing Affiliates need to remember?

SL: You’re not each person’s personal nutritionist. We’re trying to set this up as a learning experience.

Heather is the editor for Box Pro Magazine. Contact her at heather@peakemedia.com.
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